In
2006, the successful first steps were taken to re-brand our Rasa
Ayamas outlets as RasaMas, and to reposition the outlets as dine-in
restaurants.
The first Rasa Ayamas Restaurant opened in 1996. In 2003, the Ayamas
retail and restaurants division was restructured to
- Bring all its ready-to-eat cooked food under the RasaMas
name
- Sell Ayamas processed products at Ayamas convenience stores
(as well as via supermarkets, hypermarkets, mini-markets and petrol
stations)
 With
a fresh new look, a flagship restaurant opened its doors in 2003.
Today, there are over 40 RasaMas restaurants offering full table service with a halal menu.
The chain's platform is based on building and enriching RasaMas'
relationship with its customers by making each meal a special occasion.
With its tagline, 'Once is not enough', RasaMas is a dining experience
to be savoured.
For more information on RasaMas, please refer to
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