KFC is among the best-established brands in the Western Quick Service Restaurants market. It is by far the most popular restaurant chain in the Malaysia, commanding a market share of over 35%. With over 540 KFC restaurants in Malaysia, Brunei and Singapore, KFC sees millions of people flocking to its various outlets year in, year out.

Recent product innovations, such as Cheezy Chickaroni, Hot Rods, and Zinger Tower offer our customers a variety of alternatives to chicken-centric meals. At the same time, we have continued to expand our traditional chicken range by introducing variants like the Colonel Burger and X-meal for teens and young adults, as well as providing a range of value promotions and combinations.

KFC is the first Western Quick Service Restaurant in the world to set up restaurants run by hearing-and speech-impaired staff; and the first to establish a children's club (the KFC Chicky Club) with membership topping 250,000.

KFC is part of Yum! Brands, Inc., the world's largest restaurant system with over 36,000 KFC, Pizza Hut, Taco Bell, Long John Silver and A&W restaurants in more than 110 countries.

For more information on KFC Malaysia, please log on to www.kfc.com.my

 
Ayamas Retail
Poultry Integration
Ancillary Operations
   
   
 
Last Updated: 11/15/2007 11:35:12 AM
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